Let's create an inbound video! A detailed explanation of how to create it, from translation to audio creation

How can we appeal to inbound tourists through video?

If you want to promote your store, facilities, or local tourist attractions to inbound tourists , we recommend producing videos .

However, many people may be unsure of how to create videos for foreigners who do not speak Japanese.

In such cases, translation and audio creation using the latest AI is the best solution!

With AI translation and AI reading services , anyone can easily create text and audio in a foreign language for free !

Why not try making a video for inbound tourists using the production methods explained in this article?

Recommended reading services for inbound video production

There is a reading service that is recommended for producing videos for inbound tourists .

That's "Ondoku" .

"Ondoku" is a web service that uses the latest AI to allow anyone to easily create reading audio.

It is possible to read out in languages of countries and regions with many inbound tourists, such as English, Korean, and Chinese .

What's more, "Ondoku" is free!

• No registration: 1,000 characters
• Registered: 5,000 characters

You can create audio for videos to promote your store, facility, or local tourist attractions for free .

If you want to create an inbound video, why not try using "Ondoku" to read aloud foreign languages for free?

Let's make an inbound video!

We want to increase the number of inbound customers!

I'm sure there are many people who would like to promote their shops and facilities and attract more inbound tourists to their local areas.

In fact, it's very easy to create videos for inbound tourists!

The number of inbound tourists is increasing

Many people may have noticed that they are seeing more foreign tourists walking around town than before.

In fact , the number of inbound tourists to Japan is actually increasing rapidly.

For example, according to the JTB Research Institute, the number of foreign visitors to Japan in July 2024 will be approximately 3.29 million, the highest number per month ever!

The number of inbound tourists visiting not only famous tourist destinations such as Tokyo, Kyoto, and Osaka, but also other regions is increasing.

It is recommended to appeal to inbound tourists in their native language

But we're having a hard time getting inbound customers.

Just because the number of foreign tourists visiting Japan is increasing does not mean that all stores and facilities will see an increase in customers.

The important thing is to appeal using a foreign language .

Just as most Japanese people who travel abroad cannot speak English, most inbound tourists who visit Japan cannot speak Japanese.

Therefore, it is necessary to promote stores, facilities, and local tourist attractions in the native languages of inbound tourists, such as English, Korean, and Chinese .

Use videos to appeal to inbound tourists!

A great way to appeal to inbound tourists is to use videos and social media !

Just as Japanese people view sites such as YouTube, Instagram, and TikTok, inbound tourists also view video sites and social media in their own language.

By creating and posting videos in English, Korean, Chinese, etc. , you can generate interest among inbound tourists visiting Japan!

Creating videos in foreign languages may seem difficult, but in fact, it can be done easily using AI!

This article will explain in detail how to make a video, so why not use it as a reference and try making your own inbound video?

Inbound videos are also recommended to combat overtourism

Video production is also recommended for those who are already experiencing problems with overtourism and are seeing a lot of inbound tourists.

We will also introduce some rules and etiquette that should be observed when creating videos introducing shops, facilities, and local tourist attractions.

This allows interested inbound tourists to naturally learn about the rules and etiquette .

How to make an inbound video

Please teach me how to make an inbound video!

We recommend using AI to create videos for inbound tourists!

By using the latest AI services, you can translate Japanese to create subtitles and scripts , and create video audio with native pronunciation !

• Recommended languages for inbound videos
• How to write a script
• How to translate
• How to create foreign language audio
• Important points to remember when posting videos

We will explain in detail about this!

Recommended languages for inbound videos

In what language should inbound videos be made?

When producing videos for inbound tourists, it is important to choose which language to use .

According to the JTB Research Institute website, the top five inbound tourists in July 2024 are

• China (approx. 780,000 people)
• South Korea (approximately 760,000 people)
• Taiwan (approximately 570,000 people)
• Hong Kong (approximately 280,000 people)
• America (approximately 250,000 people)

In that order.

As this data shows, many inbound tourists come to Japan from Chinese-speaking countries and South Korea .

Of course, it is also essential to support English, which is used in many countries other than the United States .

that's why,

• English
• Chinese
• Korean

I recommend making videos with this.

Chinese language videos can also appeal to inbound tourists from Singapore and Malaysia!

How to make an inbound video: Script

When creating a video for inbound tourists, start by creating a script.

By creating a script in text format, it can be translated by AI to create foreign language subtitles and foreign language scripts for inbound videos.

We also recommend transcribing audio recorded on your smartphone to create a script.

If you have written text introducing shops, facilities, or local tourist attractions, you can use that.

If you find it difficult to write a script , we recommend trying to speak about the points you want to emphasize while recording yourself on your smartphone .

Audio recorded on your smartphone can be converted (transcribed) into text using AI.

You can also transcribe your recorded audio for free !

If you are unsure how to transcribe, we recommend the AI transcription service "Transcription-san."

When writing is difficult

1. Record your selling points on your smartphone
2. Convert to text using an AI transcription service (such as "Transcription-san" ).
3. Edit out the unnecessary parts

This is the recommended way to make it.

How to make inbound videos: Translation edition

Once the script is completed, the next step is to translate it into English, Chinese, or Korean .

When translating scripts and subtitles for video production, we recommend using an AI translation service .

We will explain how to create a foreign language script using AI translation for each language!

Recommended English translation methods

When translating English, we recommend using DeepL , a popular AI translation service.

As one of the most well-known AI translation services, the accuracy of the English translations is very good.

However, please be aware that the content may be freely translated or omitted.

• Try translating the translated English text into Japanese
• If that doesn't work, try breaking the sentence down into smaller parts.

Let's create a translation script following this process.

We recommend that you also retranslate other languages into Japanese and check them!

Recommended Chinese translation methods

Chinese can also be translated using DeepL, but

Japanese → English → Chinese

As a result, the translation accuracy is not as high as that of English, because English is inserted in between the two translations (a process known as retranslation).

We recommend the Chinese translation service Baidu Translate .

Baidu Translate is a service operated by the developer of Baidu, China's largest search engine, and uses AI to provide highly accurate translations.

We support translation into not only the simplified characters used in mainland China, but also the traditional characters used in Taiwan and Hong Kong.

Korean translation recommendations

For the same reason as with Chinese, we recommend using a Korean translation service rather than DeepL for Korean translations.

For Korean translation, Papago , an AI translation service provided by Naver, is convenient.

Naver is a major Korean IT company known as the developer of LINE.

Korean grammar is very similar to Japanese, so it is possible to translate with a very high degree of accuracy .

How to make inbound videos: read aloud edition

Once the script is ready in a foreign language, we use an AI reading service to create the audio .

We will explain how to create foreign language audio using the AI reading service "Ondoku" .

1. Open the "Ondoku" homepage

First, open the Ondoku homepage from here.

"Ondoku" is a web service, so no installation is required; you can have it read aloud just by entering text on the top page.

2. Enter your text

Paste the script text into the text box .

3. Choose your language

Select your language.

English is

• American English
• British English
• Australian English
• Indian English

You can choose:

Chinese is

• Mandarin (Mainland China's standard language)
• National language (the standard language used in Taiwan)
• Cantonese

You can choose.

For Korean, you can choose the standard language used in the Republic of Korea.

4. Choose your audio

Select the voice you want to use for reading.

For each language, you can choose from a variety of voices, including male, female, and child .

5. Start of voice generation

Press the "Read aloud" button to start generating audio.

If you have audio for about one video, it only takes a few seconds to generate.

6. Voice generation complete

Once the reading is complete , an audio player will appear on the screen so you can check the reading result.

Press the "Download" button to save the audio file in MP3 format.

Now you have created a foreign language audio for your video production.

7. Create videos using audio files

All you have to do is create a video using the audio file you created .

If you find editing difficult, you can simply overlay an audio file onto a video of the store, facility, or tourist spot you want to promote.

We recommend that you start by watching the easy to make video !

As you can see, creating audio in a foreign language is very easy, so why not try creating an inbound video using "Ondoku" by following the steps we've explained?

Important points to remember when posting videos

Here is a brief explanation of the points to keep in mind when posting a video you've created to YouTube .

1. Enter a video title and description in a foreign language

By entering the video title and summary in a foreign language , you can help more users watch your video.

Just like when you created the script, we recommend using an AI translation service.

2. Set the video language

When posting a video to YouTube, it is also important to set the language in the settings screen .

Setting the language of your video will make it more likely that the video will be suggested to users of that language.

Additionally, setting your language will enable YouTube's automatic subtitle feature , improving accessibility and helping to reach a wider audience.

3. We recommend setting language and foreign language titles for Japanese videos as well

Finally, if you have already posted a video in Japanese ,

• Video Language
• Foreign language video titles and summaries

It is recommended to set it.

If you set a language for your YouTube video, you will be able to use not only automatic subtitles but also automatic translation , which will increase the chances that foreign users will be able to watch the video with the automatic subtitles.

In addition, YouTube videos can have titles and summaries in foreign languages in addition to the main language.

For foreign language titles and summaries, please see the video menu.

Subtitles → Add Language → Title and Description

You can add it from here.

How to set a foreign language title and summary

Select "Subtitles" from the menu.

This will open the subtitle list screen .

In this example, Japanese subtitles automatically generated by YouTube are displayed.

Click "Add Language" and select the language you want to add.

Added language.

Hover your mouse over "Title and Description" on the right side of the menu and select "Add."

The foreign title and description editing screen will open.

Enter the content and click "Publish."

This completes the setting of the foreign language title and summary.

As such, if you want to appeal to inbound tourists, it is recommended that you set titles and summaries in English, Chinese, and Korean for your Japanese videos as well.

■ AI voice synthesis software "Ondoku"

"Ondoku" is an online text-to-speech tool that can be used with no initial costs.

• Supports approximately 50 languages, including Japanese, English, Chinese, Korean, Spanish, French, and German
• Available from both PC and smartphone
• Suitable for business, education, entertainment, etc.
• No installation required, can be used immediately from your browser
• Supports reading from images

To use it, simply enter text or upload a file on the site. A natural-sounding audio file will be generated within seconds. You can use voice synthesis up to 5,000 characters for free, so please give it a try.

Text-to-speech software "Ondoku" can read out 5000 characters every month with AI voice for free. You can easily download MP3s and commercial use is also possible. If you sign up for free, you can convert up to 5,000 characters per month for free from text to speech. Try Ondoku now.

HP: ondoku3.com
Email: ondoku3.com@gmail.com